Brad Cross Watershapes

Brad Cross is an award-winning watershape and landscape designer who wanted to introduce the design services he provides under his own brand so that he can grow his business beyond the Greater Moncton Area.

His brand tone was to be bespoke, luxury, natural, unique and he wanted his new logo to be both beautiful and personalized.  With several options presented, Brad chose the custom font signature I created with large open and looping shapes to invoke the feeling of watershapes (pool shapes).

The website was designed to match his new brand with subtle rounded corners on buttons and photo containers, white space, and blended fonts for an overall sophisticated, classy style.

Created with Blaze Studios.