Shaleni Henriquez

Shaleni is a Milton area realtor who reached out for help to create her personal brand. She wanted her brand to feel more like her- casual, friendly, approachable, fun, and energetic. The selected design embodies a modern yet approachable identity that aligns with a confident, creative, and professional brand presence. The bold curvaceous typeface reflects a balance between elegance and playfulness and the rounded edges evoke warmth and friendliness. The strong visual weight of the letters ensures clarity and legibility across various mediums from digital to print. I slightly rotated the letter “e’s” to enhance the casual, fun, friendly vibe.